{"id":503,"date":"2015-01-05T17:20:07","date_gmt":"2015-01-05T17:20:07","guid":{"rendered":"http:\/\/johncomber.co.uk\/johncomber\/?p=503"},"modified":"2026-01-19T21:53:00","modified_gmt":"2026-01-19T21:53:00","slug":"tmb-mortgages","status":"publish","type":"post","link":"https:\/\/johncomber.co.uk\/?p=503","title":{"rendered":"TMB MORTGAGES"},"content":{"rendered":"<p style=\"text-align: center;\">TMB is Halifax&#8217;s specialist mortgage division. Through IFAs, they provide mortgages for difficult cases, like self-builds and buy-to-lets. I gave their brand a shot in the arm &#8211; a very distinctive and quirky tone of voice, to stop people in their tracks.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-504\" src=\"https:\/\/mediumturquoise-anteater-381005.hostingersite.com\/wp-content\/uploads\/2025\/03\/tmb1.jpg\" alt=\"\" width=\"433\" height=\"600\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-505\" src=\"https:\/\/mediumturquoise-anteater-381005.hostingersite.com\/wp-content\/uploads\/2025\/03\/tmb2.jpg\" alt=\"\" width=\"433\" height=\"720\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-506\" src=\"https:\/\/mediumturquoise-anteater-381005.hostingersite.com\/wp-content\/uploads\/2025\/03\/tmb3.jpg\" alt=\"\" width=\"696\" height=\"500\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-507\" src=\"https:\/\/mediumturquoise-anteater-381005.hostingersite.com\/wp-content\/uploads\/2025\/03\/tmb4.jpg\" alt=\"\" width=\"696\" height=\"507\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-964\" src=\"https:\/\/mediumturquoise-anteater-381005.hostingersite.com\/wp-content\/uploads\/2025\/03\/toss.jpg\" alt=\"\" width=\"696\" height=\"433\" \/><\/p>\n<p style=\"text-align: center;\">An a couple of MPU mockups&#8230;<\/p>\n<div class='content-column one_half'><p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-965\" src=\"https:\/\/mediumturquoise-anteater-381005.hostingersite.com\/wp-content\/uploads\/2025\/03\/house1.gif\" alt=\"\" width=\"263\" height=\"265\" \/>1. Opens on man with loads of hair.<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-967\" src=\"https:\/\/mediumturquoise-anteater-381005.hostingersite.com\/wp-content\/uploads\/2025\/03\/house3.gif\" alt=\"\" width=\"263\" height=\"265\" \/>3. And bigger.<\/p><\/div><div class='content-column one_half last_column'><p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-966\" src=\"https:\/\/mediumturquoise-anteater-381005.hostingersite.com\/wp-content\/uploads\/2025\/03\/house2.gif\" alt=\"\" width=\"263\" height=\"265\" \/>2. The hair grows even bigger.<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-968\" src=\"https:\/\/mediumturquoise-anteater-381005.hostingersite.com\/wp-content\/uploads\/2025\/03\/house4.gif\" alt=\"\" width=\"264\" height=\"265\" \/>4. Until it covers the MPU, then logo appears.<\/p><\/div><div class='clear_column'><\/div><\/p>\n<hr \/>\n<div class='content-column one_half'><p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-969\" src=\"https:\/\/mediumturquoise-anteater-381005.hostingersite.com\/wp-content\/uploads\/2025\/03\/dog1.gif\" alt=\"\" width=\"267\" height=\"267\" \/>1. Animation of dog ripping up paper.<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-971\" src=\"https:\/\/mediumturquoise-anteater-381005.hostingersite.com\/wp-content\/uploads\/2025\/03\/dog3.gif\" alt=\"\" width=\"267\" height=\"268\" \/>3. Everyone hugs.<\/p><\/div><div class='content-column one_half last_column'><p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-970\" src=\"https:\/\/mediumturquoise-anteater-381005.hostingersite.com\/wp-content\/uploads\/2025\/03\/dog2.gif\" alt=\"\" width=\"268\" height=\"268\" \/>2. Dog continues to rip up paper.<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-972\" src=\"https:\/\/mediumturquoise-anteater-381005.hostingersite.com\/wp-content\/uploads\/2025\/03\/dog4.gif\" alt=\"\" width=\"268\" height=\"268\" \/>4. TMB logo and CTA.<\/p><\/div><div class='clear_column'><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TMB is Halifax&#8217;s specialist mortgage division. Through IFAs, they provide mortgages for difficult cases, like self-builds and buy-to-lets. I gave their brand a shot in the arm &#8211; a very distinctive and quirky tone of voice, to stop people in their tracks. An a couple of MPU mockups&#8230;<\/p>\n","protected":false},"author":1,"featured_media":3235,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[129,134],"tags":[111,268,269,131,132,112,270,101,685,686,271,135,272,136,14,15,107,273,274,275],"class_list":["post-503","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-banking","category-finance","tag-b2b","tag-bank","tag-banking","tag-broker","tag-brokers","tag-business-to-business","tag-halifax-specialist-mortage-division","tag-i-feel-lucky","tag-ifa","tag-ifas","tag-illustration","tag-money","tag-mortgage-products","tag-mortgages","tag-poster","tag-press","tag-print","tag-rebrand","tag-self-certification","tag-self-cert"],"_links":{"self":[{"href":"https:\/\/johncomber.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/503","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/johncomber.co.uk\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/johncomber.co.uk\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/johncomber.co.uk\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/johncomber.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=503"}],"version-history":[{"count":2,"href":"https:\/\/johncomber.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/503\/revisions"}],"predecessor-version":[{"id":4168,"href":"https:\/\/johncomber.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/503\/revisions\/4168"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/johncomber.co.uk\/index.php?rest_route=\/wp\/v2\/media\/3235"}],"wp:attachment":[{"href":"https:\/\/johncomber.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=503"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/johncomber.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=503"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/johncomber.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=503"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}